WK7_HW_EddieMason_FinalProjectConcept

FINAL PROJECT

Concept Doc

Intro to Web - Winter 2011

Destination Location: California

URL: Califoryou.com

Will be a blog slash Interactive website that will consist of updates predicated upon region that will involve a broad range of topics that will include Entertainment, Cuisine, Culture, Quality of Life, Real Estate, Social Concepts, Landmarks/History, Politics, Career Developing and Networking, Philanthropy. as well as Social Networking comprised of researched Demography

HWWk7_EddieMason_WebInspiration

                                                             http://www.40acres.com/

ICWK6_EddieM

Wk4_HW_EddieM_Site Map

Spiderhouse Cafe

                                   Home


Events                Menu                Press             Mailing List                Contact




                                     Home


  History         Featured Artists               Events           Social Networking       Community    News



For the current site a navigational element is utilized but not in the most organized  function. I would prefer to use an iconic element along with an experimental as well. This would optimize the artistry content for aesthetics while providing information

ICWK4_EddieM_Nav styles

GQ
http://www.gq.com/

40 Acres and a Mule Prod
http://www.40acres.com/

Tourneau
http://www.tourneau.com/

WK3-IC-Eddie Mason-Client Site Review

User Profiles

40 Acres and a Mule Productions

Name: Ellis Hunter

Description: 27 year old professional. Loves film and current events that deal with relevant issues of cultural and social .

Task 1 : Searching for forums to discuss and find those who relate to his point of view.

Task 2 : Ingest current and evolving ideas for self improvement

Name: Ryan Capanelli

Description: 21 year old aspiring filmmaker searching to see all points of views and different styles of filmmaking. From the technical make up to the inspirational apect.

Task 1 : Observe the overall make up of the website and the films from the production company to grasp a different perspective.

Task 2 :  Find new avenues in which to make contacts or discuss topics that may spur creativity

G.Q.

Name: Mark Reynolds

Description: A 26 year old male who works as a junior account at a larger firm. Graduated from Tulane University with a marketing degree. Mark enjoys contemporary fashion along with fine dining living.

Task 1 : Search for latest updates on present and future trends with modern living from fashion to entertainment.

Task 2 : Acquire news and current events that relate to his lifestyle.

G.Q.

Name: Peter Petrino

Description:

Task 1 :

Task 2 :

South Congress Café

Name: Margaret Henning

Description:

Task 1 :

Task 2 :

South Congress Café

Name: Terry Willingham

Description:

Task 1 :

Task 2 :

Media Kits

Austin Monthly

http://www.austinmonthly.com/advertise.php

Bon Appetit

http://www.condenastmediakit.com/ba/

WK3-HW-EddieM-Group Work

Spider House Target Analysis

            The demographics of this website reaches out to male and female 18 – 55 year old demographic of a mobile and migrating nature.  The music and art composite is geared towards a classically and traditionally educated professionals and artists, as well music or art enthusiasts who’s income level is above average to affluent. This music enthusiast is incorporated into the hobbies list. The occupation which coincides with income level of above average results in more of a professional type or a artist who has a comprehensive knowledge of specific genres from a practical sense. 

Name: Richard Meredith

Description: A professional male of middle years with a traditional extended education and an above average income, seeks an arena to listen to live music around peers who share knowledge of quality music as well as quality atmosphere and conversation

Task 1 : Discover obscure yet talented entertainment.

Task 2 : Find diverse and eclectic crowd to inspire creative insight.

Name: Malia Gregg

Description: A female traditional 25 year old  artist with a traditional fine arts educational background with a less than steady income  from the service industry who seeks a forum to display artwork of her own as well as seeing contemporary pieces of peer. A dial up user or whatever is available from Mac to PC which commonly leads to lower resolution and assorted browsers of low grade quality

Task 1 : Find an outlet to display pieces.

Task 2 : Find other artists and others who share common interests.




Changes to Website


The changes to the website would include the change of the brand in regards to font to be more legible along with a different color contrast to make the brand stand out. The home page would be redone to be more descriptive to what the Spider House is about. A more definitive stated purpose would be included.
A navigation search dedicated to making genre searches easier with an emphasis on organization to event posts as well as information on featured shows and artists. Advertisements in terms of branding and their intended purpose could be highlighted through a more planned approach of color usage and contrast to highlight  desired focal points.

Media Kits

Austin Monthly

http://www.austinmonthly.com/advertise.php

Bon Appetit

http://www.condenastmediakit.com/ba/

 Austin Lifestyle

http://www.austinlifestylemagazine.com/Advertise.aspx

WK2-HW-Eddie Mason

http://www.40acres.com/
What makes this site OPEN is the navigation, timely topical content, on-site key word search, club membership prerequisites, recommendations, branded entertainment, blogs, community site, consumer generated media and social bookmarking.

Code= css, java script

http://www.gq.com/
What makes the G.Q. site open is is the navigation, timely topical content, on-site key word search, club membership prerequisites, recommendations, branded entertainment, blogs, community site, consumer generated media and social bookmarking, consumer decision making roles, forums discussion boards, consumer panels, twitter, M-commerce coupons, decision support content

Code = css, java, script

http://www.southcongresscafe.com/

This site I do not really view as Open from brand placement and the interaction of the menus.

Wk2 - IC Eddie Mason New Biz

South Congress Cafe
      On this restaurant website I would first change the placement of the menu bar to run horizontal along the top rather than vertical on the top left. The size of the font and the color leaves the site without an obvious focal point. The color scheme as well would change with the foreground and background to provide more contrast to provide the opportunity for content to stand out and not blend. There would be more of a navigational element that I would achieve by implementing a key word search that would give more interaction with the user than just pasting information on the page. I would also add a community portion for comments and suggestions that would allow customer input to provide the feeling of inclusion to those who frequent the restaurant on consistent basis.

Print Design vs Web Design Homework

 This piece was a reminder that with web design a designer much keep in my mind the number of factors that can be involved in producing work besides ones own creative capabilities. Font for instance, if its not widely available this can produce problems in the translation to some. As well as color preferences that with particular monitors can be a source of distraction that can occur with a monitor trying compensate for the lack of information that it does not have readily available. All these aspects along with navigation and typography are all examples of the things that must be considered besides just the message.

Dear Print Designer Article Homework

     The article touched on the transitional mistakes made moving from the aspect of a graphic artist to a web design artist. The piece touched on what was our overview from the first class. From the resolution standpoint and how the subtleties derived from the practice of a particular art can have a large impact on another, to how the selection of an obscure font font that is obviously more aesthetically pleasing to an artist can be more of an hindrance because of the nature of accessability. The article overall left me with the message that web design must have the creative component and logistical component work hand in hand to achieve the goal of catching the eye and keeping the mind.

Week 1 IC Eddie Mason Website Analysis

Tourneau.com

    I found the Tourneau website the most attractive due to the optimized fusion of font and visual imagery to create a distinct look and feel of the Tourneau brand. The site encompasses each of the stated standards mentioned in today's lecture. From the brand placement, to the navigating properties the website covers all well while also providing a strong sense of style that holds its own in the duality of possessing style and technique. The use of color schemes from the the neutral usage complimented with the bold red gave sleekness and strength to the piece. All this is of course is an over witted and unvalidated opinion of someone who has little or not much of a cohesive clue. Push come to shove "The pictures are pretty, as well are the colors."

The measurement of the site looks to be 1280.